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                    Once 
                      in a Lifetime  
                      The significance of Sinatra 
                      By Richard Abowitz 
                      From 
                      Gadfly March 1998 | 
                   
                   
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                              "The 
                                kid's name is Sinatra... No one ever heard of 
                                him, he's never had a hit record, he looks like 
                                a wet rag, but he says he's the greatest. If he 
                                hears you compliment him, he'll demand a raise 
                                tonight." 
                                —attributed 
                                to Harry James 
                              Around 
                                January 1940 Frank Sinatra made his debut as the 
                                new boy-singer for Tommy Dorsey's band. At 24, 
                                Sinatra was hardly a boy. He'd already completed 
                                a grinding apprenticeship, first touring as part 
                                of the Hoboken Four and then singing at every 
                                opportunity he could scrounge up around his native 
                                New Jersey until he finally managed to land a 
                                regular gig at the Rustic Cabin. Though the job 
                                required him to be a singing waiter, the Rustic 
                                Cabin had a direct radio wire to WNEW which allowed 
                                Sinatra's voice to cross the river into New York 
                                City. After a brief stint with the Harry James 
                                Band, Sinatra (with James' blessing) jumped ship 
                                to join the more popular Tommy Dorsey Band. Not 
                                surprisingly, Sinatra's recordings during his 
                                years with Dorsey (collected on the 5CD RCA box 
                                set "The Song is You") show little development. Already full of confidence, 
                                Sinatra glides into songs with perfect timing, 
                                sustains notes for extraordinary lengths of time 
                                and effortlessly handles tricky phrasing. Still, 
                                Swing Era bands made dance music, and the real 
                                star of the Dorsey-Sinatra recordings is the big 
                                band itself. In a sense Sinatra was lucky; it 
                                had only recently become the fashion that bands 
                                required a regular vocalist. When Bing Crosby 
                                began singing with Paul Whiteman's band, he was 
                                required to sit holding a dummy instrument so 
                                as not to look odd to the audience. 
                              During 
                                Sinatra's tenure with Dorsey, Sy Oliver and Axel 
                                Stordahl did many of the arrangements, Buddy Rich 
                                was frequently on drums, and occasionally Bunny 
                                Berigan would show up to play trumpet. The songs 
                                ranged from the dreck of the day ("I'll Take 
                                Tallulah") to the songs that Sinatra would 
                                record throughout his life ("Night and Day," 
                                "Everything Happens to Me"). Opening 
                                with Dorsey's trombone and leaving ample room 
                                for instrumental solos, most of these recordings 
                                clocked in at around 3 minutes. In fact, only 
                                one of the Dorsey-Sinatra sides—they made 
                                close to 90—is over 4 minutes long ("Without 
                                a Song"). Sinatra did not have the authority 
                                to dictate the tempo, which too often collapsed 
                                songs into band showpieces. For example, on "I'll 
                                Be Seeing You," which was recorded in 1940, 
                                The Tommy Dorsey Band runs through a clipped arrangement 
                                which forces Sinatra to sing in a peppy manner 
                                that is entirely inappropriate to the language 
                                of the song. The Dorsey-Sinatra recordings show 
                                what an extraordinary vocalist Sinatra had become, 
                                but working in a big band did not afford him many 
                                opportunities to develop his artistry as a singer. 
                                Eventually, Sinatra decided to go solo. Even though 
                                he gave Dorsey notice of his plan a full year 
                                in advance, it was still a shock. After all, at 
                                the time, the only truly successful pop singer 
                                who wasn't linked to a band was Crosby. 
                              "Sure, 
                                I'm a Crosby fan. Everybody's a Crosby fan." 
                                —Frank 
                                Sinatra 
                                  
                               
                             
                              Dorsey 
                                told Sinatra that the one singer he should be 
                                listening to was Bing Crosby. Old news to Sinatra; 
                                as a kid he had a picture of Crosby taped above 
                                his bed. Bing Crosby has been reduced in our cultural 
                                memory to the "White Christmas" guy 
                                who once did a duet with David Bowie. This is 
                                unfortunate, because despite his public persona 
                                as a pipe-smoking, mild-mannered golfer, Crosby 
                                became the most significant singer in the first 
                                half of this century through a revolutionary approach 
                                to singing. Earlier singers like Al Jolson and 
                                Eddie Cantor had felt the need to project their 
                                voices in the style of theater. Crosby was the 
                                first to understand that the invention of the 
                                microphone allowed for a less showy and more focused 
                                style of singing. When Bing Crosby recorded his 
                                classic version of "I'll be Seeing You" 
                                (1944) he slowed the tempo and used lingering 
                                phrasing to make his interpretation work. (Always 
                                competitive, Sinatra, using an arrangement much 
                                closer to Crosby's, again recorded "I'll 
                                Be Seeing You," for his 1961 Capitol album 
                                Point of No Return.) 
                                Though his whistles and trills eventually assumed 
                                their own mannered style, Crosby's "crooning" 
                                helped bring about the era of pop vocalists, uniting 
                                theater tunes with the ease of jazz phrasing. 
                                In large part, Sinatra's entire career involved 
                                capitalizing—in ways Der Bingle never could—on 
                                the possibilities inherent in Crosby's approach. 
                              After 
                                a slow start, Sinatra the solo artist was a sensation. 
                                In the middle of 1943, the bobby soxers made Sinatra 
                                famous by swooning and throwing their underwear 
                                on stage at his performances. By 1944, Sinatra's 
                                shows at the Paramount Theater in New York City 
                                sold out the 3,600 seats inside, and left 30,000 
                                fans outside wanting to get in. As would later 
                                be the case with Elvis Presley and then the Beatles, 
                                riots, hysteria and fandom drove a wedge between 
                                parents and their teenagers. Sinatra's recordings 
                                from the period, however, were not, as his many 
                                critics contended, schlock for teenagers, but 
                                neither did they exhibit the interpretive genius 
                                that marked his Capitol recordings. 
                              Between 
                                1943-1952 Sinatra recorded for Columbia Records 
                                (a good introduction is the 4CD Columbia/Legacy 
                                box set Frank Sinatra: The Best of the Columbia 
                                Years). These 
                                recordings while frequently meritorious and memorable 
                                are among the most conservative works in Sinatra's 
                                oeuvre. For many of his Columbia recordings Sinatra 
                                used fellow Dorsey veteran Axel Stordahl as an 
                                arranger. Stordahl specialized in ballad orchestrations 
                                which cushioned Sinatra's voice with heavy strings. 
                                In this context, Sinatra sounded far more like 
                                Crosby than he had before with Dorsey. Many of 
                                the musicians used on the Columbia sessions had 
                                worked with Crosby. Stordahl himself would record 
                                a number of sides with Crosby. Matters weren't 
                                helped by Sinatra's selection of material: many, 
                                if not most, of the songs Sinatra/Stordahl recorded 
                                were previously hits for Crosby; at Sinatra's 
                                first Columbia session with Stordahl (a musician's 
                                union strike had resulted in some earlier a cappella 
                                recordings) they recorded "White Christmas." 
                                Despite well publicized voice problems, Sinatra 
                                sounds superb throughout the Columbia years. If 
                                as an artist Sinatra had yet to fully emerge, 
                                these recordings capture some of his finest singing. 
                                For example, on "Ol' Man River," he 
                                delivers a superb reading that contains just enough 
                                fatalism to be neither as bombastic nor as patronizing 
                                as his later recordings of it. Other tracks like 
                                "Saturday Night (Is the Loneliest Night in 
                                the Week)," "Guess I'll Hang My Tears 
                                Out to Dry" and "She's Funny That Way" 
                                are pop music perfection.  
                             
                             
                              Sinatra's 
                                most famous recording from his time on Columbia 
                                is "I'm a Fool to Want You." The lyrics, 
                                to which Sinatra contributed, reflected his adulterous 
                                and tempestuous relationship with Ava Gardner 
                                (whom he would later marry and divorce). Legend 
                                claims he sang it once and then left the studio, 
                                emotionally exhausted. In fact, Sinatra's version 
                                of "I'm a Fool to Want You," while certainly 
                                among the highlights of his Columbia years, does 
                                not sound near as tortured as Billie Holiday's 
                                reading of the song on Lady in Satin. 
                                Holiday's voice is a magnificent wreck of its 
                                former glory. Sinatra sings beautifully, but though 
                                the lyric should demand isolation, the Ray Charles 
                                Singers bolster Sinatra throughout the track with 
                                the aid of a busy violin. Sinatra is too good 
                                on "I'm a Fool to Want You," to declare 
                                the track overrated, but it is fair to say that 
                                he still had room to grow. 
                              "Frank 
                                Sinatra is the kind of singer who comes along 
                                once in a lifetime—but why did it have to 
                                be my lifetime?" 
                                —Bing 
                                Crosby 
                              Sinatra's 
                                comeback as a celebrity with his Oscar winning 
                                performance in From Here to Eternity was 
                                remarkable enough, but his return to prominence 
                                as a singer was unprecedented. After he was dropped 
                                by Columbia, Sinatra was washed up. Though he 
                                had three number one hits in the 40s ("Oh, 
                                What It Seemed to Be," "Five Minutes 
                                More" and "Mam'selle), they were all 
                                eminently forgettable. As Sinatra approached 40, 
                                he was a second rate Bing Crosby, and he was now 
                                too old to be screamed at by teenage girls. Record 
                                companies didn't want him. Sinatra lacked not 
                                only a recording contract, but even a booking 
                                agent for live appearances. Finally, Sinatra was 
                                forced to sign with a ten-year-old label, Capitol 
                                Records, which had been having some hits with 
                                Les Paul and Mary Ford. Capitol Records, which 
                                at the time was not even technically a major label, 
                                only offered Sinatra a one-year contract the terms 
                                of which were almost an insult: Sinatra not only 
                                wouldn't receive any advance, but he was required 
                                to pay his own recording costs. Despite this inauspicious 
                                beginning, the relationship between Capitol and 
                                Sinatra lasted eight years; it helped Capitol 
                                become one of the world's most successful labels 
                                and it made Sinatra a living legend. When Sinatra 
                                left to form his own label, he pointed at the 
                                Capitol Tower: "I helped build that," 
                                he said, "Now let's build one of my own." 
                              In 
                                part by design, but mainly because of changes 
                                in technology and in the marketplace Sinatra's 
                                recordings for Capitol fall neatly into two categories: 
                                singles (movie songs, novelty songs, experiments 
                                and new songs) and albums (carefully chosen, sequenced 
                                and arranged American standards by the likes of 
                                Porter, Kern, Gershwin and Rodgers & Hart). 
                                The singles (collected on the 4CD Capitol box 
                                set Frank Sinatra: The Complete Capitol Singles 
                                Collection) 
                                were the less ambitious recordings, but it was 
                                on a single that the "new" Sinatra first 
                                emerged. 
                                  
                             
                             
                              Recorded 
                                on April 30, 1953, "I've Got the World on 
                                a String" is Sinatra's first pairing with 
                                arranger Nelson Riddle. Sinatra had wanted to 
                                keep working with Axel Stordahl, but was persuaded 
                                to try working with Riddle. Their collaboration 
                                would be among the most successful in popular 
                                music. Riddle kept his orchestra out of Sinatra's 
                                way and learned how to use bass, reeds and horns 
                                to underline and punch-up Sinatra's phrasing. 
                                Sinatra, too, had changed from his Columbia years. 
                                His voice became deeper and even richer, and his 
                                phrasing cleaved more closely to the emotional 
                                demands of the song. Less interested in showing 
                                off, Sinatra developed an assured confidence that 
                                allowed him to alter stress and even change the 
                                composer's words if it helped wed the music to 
                                the lyric. All of this is apparent on "I've 
                                Got the World on a String." Riddle opens 
                                with an orchestral volley which quickly vanishes, 
                                leaving Sinatra to sing the opening lines with 
                                only slight accompaniment: "I've got the 
                                world on a string/ Sitting on a rainbow/ got the 
                                string wrapped around my finger..." Then 
                                comes an orchestral explosion followed by Sinatra: 
                                "What a world/ What a life/ I'm in Love." 
                                Riddle uses a drum in a way that seems to anticipate 
                                Rock & Roll's back-beat. It is a wondrous 
                                recording. 
                              Still, 
                                the cornerstone of Sinatra's achievement with 
                                Nelson Riddle is on the albums. Among the best: 
                                Songs for Young Lovers, Swing Easy, In the Wee Small Hours, 
                                Songs for Swingin' Lovers, 
                                Only the Lonely. 
                                The making of albums was still fairly new and 
                                many approaches were being tried: Crosby gathered 
                                together a variety of possible hits, Ella Fitzgerald 
                                recorded the entire songbooks of great writers. 
                                Sinatra's records from the period are frequently 
                                called concept albums, because the song selection 
                                tended to create a single mood. Some, like Only 
                                the Lonely even 
                                opened with a specially composed (usually by Sinatra 
                                regulars Sammy Cahn and Jimmy Van Heusen) title 
                                song which dictated the album's theme. Most of 
                                the songs on these records had been recorded by 
                                Sinatra before and many would be again. However, 
                                it is on these records that songs which had been 
                                standards, open to any interpretation, wound up 
                                unalterably Sinatra songs. On Songs 
                                for Swingin' Lovers alone, Sinatra puts a definitive stamp on "You 
                                Make Me Feel So Young," "You're Getting 
                                to be a Habit with Me," "Pennies From 
                                Heaven," "I've Got You Under My Skin" 
                                and "Anything Goes." Sinatra's readings 
                                are so persuasive that any later singer who attempted 
                                these songs had to either consciously sing around 
                                Sinatra (as Jimmy Witherspoon does on his 1965 
                                recording of "Blues in the Night" which 
                                Sinatra sang seven years earlier on Only 
                                the Lonely) or give up and call their version a tribute. Those 
                                singers who came before, like Bing Crosby, found 
                                their interpretations erased from memory. Of course, 
                                this success created a problem for Sinatra as 
                                well: what to do for an encore? 
                              "The 
                                taste of his martini didn't please his bitter 
                                tongue/ Blame it on The Rolling Stones." 
                                —Kris 
                                Kristofferson 
                              Sinatra 
                                made no secret of his hatred for Rock & Roll; 
                                he published a piece describing the music as: 
                                "brutal, ugly, degenerate, vicious." 
                                Over the years, he went out of his way to pick 
                                feuds with rock stars as diverse as George Michael 
                                and Sinead O'Connor. While rock music may have 
                                supplanted Sinatra's style of music, it had no 
                                discernable impact on Sinatra. Though Buddy Holly 
                                and Elvis Presley arrived during his tenure at 
                                Capitol, Sinatra produced nineteen Top Ten albums 
                                for that label. It may seem surprising, but even 
                                throughout the 60s only the Beatles sold more 
                                albums than Frank Sinatra. In 1961 Sinatra started 
                                his own label, and within three years he recorded 
                                his first ten albums for Reprise Records. 
                               
                             
                             
                              Though 
                                prolific, inspiration was clearly lacking on many 
                                of Sinatra's Reprise recordings. Frequently, Sinatra 
                                seemed to be singing by rote. His voice stiffened 
                                and his phrasing became more edgy and forced. 
                                Also, Sinatra, applied his finger-snapping "Ring-a 
                                Ding Ding" Vegas style to songs indiscriminately. 
                                Though hardly in need of money, in many cases 
                                Sinatra seemed to be revisiting earlier triumphs 
                                for reasons that had far more to do with commerce 
                                than aesthetics. By re-doing many of his trademark 
                                songs, Sinatra was able to release Reprise "Greatest 
                                Hits" albums to compete against his back 
                                catalogue which, to his chagrin, was continuously 
                                being marketed and re-packaged by his former labels. 
                                On the 1997 collection The Very Best of Frank Sinatra (2CD Reprise) nearly half the selections are 60s versions 
                                of songs Sinatra had done in the 40s and 50s. 
                                Perhaps the most egregious: a 1963 version of 
                                "In the Wee Small Hours of the Morning." 
                                In 1955 Sinatra had recorded a heart-stopping 
                                version of this song with Nelson Riddle as the 
                                title track for one of his greatest concept albums. 
                                Whereas in earlier periods Sinatra had returned 
                                to familiar songs only to find new meaning in 
                                them, the 1963 "In the Wee Small Hours of 
                                the Morning" retains a Riddle arrangement, 
                                and Sinatra uses similar phrasing; it is isn't 
                                different, only inferior. 
                              Still, 
                                if Sinatra was no longer making music for connoisseurs, 
                                the Reprise years produced many of his most popular 
                                performances. "That's Life," "New 
                                York, New York" and "My Way," all 
                                cast Sinatra as a bloodied but unbowed fighter 
                                kicking the ass of old age. In a famous 1965 essay, 
                                "Frank Sinatra has a Cold," Gay Talese 
                                wrote, "[H]e makes old men feel young, makes 
                                them think that if Frank Sinatra can do it, it 
                                can be done." But a less generous listener 
                                might detect on these tracks the bluster of an 
                                aging hipster railing against the obvious: his 
                                own irrelevance. 
                              Of 
                                course, this isn't to say that Sinatra's recordings 
                                for Reprise lacked merit, or aren't worth hearing. 
                                The voice is still Sinatra's and he is accompanied 
                                by first-rate bands including those of Duke Ellington, 
                                Count Basie and Antonio Carlos Jobim. Nor did 
                                his work for Reprise lack ambition. Though the 
                                results were often a disaster (like A Man Alone his 1969 setting of Rod McKuen lyrics), until the end 
                                Sinatra was an artist willing to take risks; sometimes, 
                                as on September of My Years, 
                                the risks paid off. Released in 1965, September 
                                of My Years 
                                is rightly regarded as Sinatra's final masterpiece. 
                                The opening Van Heusen/Cahn title song recalls 
                                the Capitol concept albums. This time the theme 
                                is age, decay and encroaching death. Gordon Jenkins' 
                                string-filled arrangements remind the listener 
                                of Axel Stordahl's settings for Sinatra at Columbia. 
                                But instead of soaring, Sinatra allows his weathered 
                                voice to push against the lush arrangements—he 
                                explores every crack and break that the years 
                                have given him. While many artists have made recordings 
                                about premature death, or talent struck down in 
                                the prime of life, popular music, especially during 
                                the rock era, has avoided the subject of aging 
                                like a taboo. September of My Years remains one of the few recordings in popular music 
                                to face natural mortality. 
                              Except 
                                for a brief retirement in the early 70s Sinatra 
                                never quit. He continued to tour until the end 
                                of 1994 when he was 79 years old. Also, in the 
                                90s he recorded two albums of duets with absentee 
                                partners who were dubbed in later. They were awful 
                                but still topped the charts. The lack of thought 
                                that ruined these records is made clear by a duet 
                                (tacked on to an album inexplicably titled 
                                Sinatra 80th: Live In Concert) with opera singer Luciano Pavarotti on "My Way." 
                                Pavarotti has no feel for the phrasing or meaning 
                                of the song. There is no interaction between Pavarotti 
                                and Sinatra; they simply take turns singing. But 
                                worst of all is the basic choice of material: 
                                "My Way," a song proclaiming self-determination, 
                                is simply wrong as a duet. 
                              In 
                                1994 Bono from U2 presented Sinatra with a Legend 
                                Award for Lifetime Achievement at the Grammy Awards. 
                                "Rock & Roll people love Frank Sinatra," 
                                Bono said, "because Frank Sinatra has got 
                                what we want: swagger and attitude. He's big on 
                                attitude, serious attitude. Bad attitude." 
                                But this caricature has nothing to do with Sinatra's 
                                real achievement: a remarkable range of recordings 
                                spanning over half a century. "May you all 
                                live to be four hundred years old," Sinatra 
                                would say when toasting his audience, "and 
                                may the last voice you hear be mine." 
                             
                           
                           
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